The Right Brain Business Plan: A Creative, Visual Map For Success
Author: Jennifer Lee
Stock information
General Fields
: 29.95 AUD
: 9781577319443
: New World Library
: New World Library
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: 0.399
: 30 April 2011
: 229mm X 178mm X 15mm
: United States
: 29.95
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: books
Special Fields
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: Jennifer Lee
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: Paperback
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: 658.4012
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: 192
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: Colour illustrations throughout
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9781577319443
Description
"Turn Passionate Ideas into Profitable Enterprises" Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life